We developed a unique chatbot that fuses together the sales and marketing intelligence of Gary Vaynerchuck and Alex Hormozi.

CLIENT

GaryHormozi

PRODUCT

Chatbot Development and Application

INDUSTRY

Marketing and Sales

YEAR

2024

BRIEF

Overview
Gary Hormozi runs a thriving community of 200+ developers and founders but faces limited bandwidth to scale its growth. To address this, he cloned himself—embedding his 8+ years of corporate sales expertise—and infused it with sales insights inspired by Alex Hormozi and marketing strategies from Gary Vee. The result is an AI-powered “super persona” that ideates on demand, instantly analyzes websites, and provides actionable advice on deal negotiations, marketing, strategic planning, and more. By converting hours of manual consulting into seconds, this tool transforms ordinary interactions into high-value, revenue-driving engagements.

The Challenge

  1. Balancing authenticity and consistency in the AI’s “voice” while drawing from diverse industry influences.

  2.  Maintaining up-to-date market data and best practices as digital landscapes evolve.

  3. Ensuring seamless user experiences and secure data handling within a fast-growing community platform.


Ingenious Solutions

  1. Created a hybrid intelligence persona that blends corporate sales experience with cutting-edge marketing frameworks from industry leaders.

  2. Integrated web connectivity, enabling the AI to analyze and understand external websites, providing tailored advice and insights. 

  3. Deployed advanced NLP-driven models to streamline deal negotiations, deliver marketing plans, and offer strategic guidance on demand.

  4. Leveraged a robust data layer (Supabase) and seamless payment integration (Stripe) to support scalable user engagement and monetization.


Results

  • Reduced response times from hours to mere seconds, rapidly scaling personalized support.Enhanced community engagement, driving higher conversions and revenue opportunities.

  • Positioned Gary Hormozi’s platform as a dynamic, knowledge-rich environment that accelerates user success and fosters long-term growth.

Overview
Gary Hormozi runs a thriving community of 200+ developers and founders but faces limited bandwidth to scale its growth. To address this, he cloned himself—embedding his 8+ years of corporate sales expertise—and infused it with sales insights inspired by Alex Hormozi and marketing strategies from Gary Vee. The result is an AI-powered “super persona” that ideates on demand, instantly analyzes websites, and provides actionable advice on deal negotiations, marketing, strategic planning, and more. By converting hours of manual consulting into seconds, this tool transforms ordinary interactions into high-value, revenue-driving engagements.

The Challenge

  1. Balancing authenticity and consistency in the AI’s “voice” while drawing from diverse industry influences.

  2.  Maintaining up-to-date market data and best practices as digital landscapes evolve.

  3. Ensuring seamless user experiences and secure data handling within a fast-growing community platform.


Ingenious Solutions

  1. Created a hybrid intelligence persona that blends corporate sales experience with cutting-edge marketing frameworks from industry leaders.

  2. Integrated web connectivity, enabling the AI to analyze and understand external websites, providing tailored advice and insights. 

  3. Deployed advanced NLP-driven models to streamline deal negotiations, deliver marketing plans, and offer strategic guidance on demand.

  4. Leveraged a robust data layer (Supabase) and seamless payment integration (Stripe) to support scalable user engagement and monetization.


Results

  • Reduced response times from hours to mere seconds, rapidly scaling personalized support.Enhanced community engagement, driving higher conversions and revenue opportunities.

  • Positioned Gary Hormozi’s platform as a dynamic, knowledge-rich environment that accelerates user success and fosters long-term growth.

Overview
Gary Hormozi runs a thriving community of 200+ developers and founders but faces limited bandwidth to scale its growth. To address this, he cloned himself—embedding his 8+ years of corporate sales expertise—and infused it with sales insights inspired by Alex Hormozi and marketing strategies from Gary Vee. The result is an AI-powered “super persona” that ideates on demand, instantly analyzes websites, and provides actionable advice on deal negotiations, marketing, strategic planning, and more. By converting hours of manual consulting into seconds, this tool transforms ordinary interactions into high-value, revenue-driving engagements.

The Challenge

  1. Balancing authenticity and consistency in the AI’s “voice” while drawing from diverse industry influences.

  2.  Maintaining up-to-date market data and best practices as digital landscapes evolve.

  3. Ensuring seamless user experiences and secure data handling within a fast-growing community platform.


Ingenious Solutions

  1. Created a hybrid intelligence persona that blends corporate sales experience with cutting-edge marketing frameworks from industry leaders.

  2. Integrated web connectivity, enabling the AI to analyze and understand external websites, providing tailored advice and insights. 

  3. Deployed advanced NLP-driven models to streamline deal negotiations, deliver marketing plans, and offer strategic guidance on demand.

  4. Leveraged a robust data layer (Supabase) and seamless payment integration (Stripe) to support scalable user engagement and monetization.


Results

  • Reduced response times from hours to mere seconds, rapidly scaling personalized support.Enhanced community engagement, driving higher conversions and revenue opportunities.

  • Positioned Gary Hormozi’s platform as a dynamic, knowledge-rich environment that accelerates user success and fosters long-term growth.

TIMELINE

Delivered a fully functional MVP in under 4 weeks, with ongoing updates to reflect community feedback and market changes.

TECH STACK

Next.js 14 / Stripe / Supabase / OpenAI / Google Search API